If you want to take a closer look at your message architecture, you are in the right place. In my previous article Please, clean up your website I gave an overview of the steps you need to take in order to improve the content on your website. The base of it is a… Read More »It’s all about your brand’s message architecture
Why hotel chains should take their time to rethink and restructure their websites and how to do it. This is the first article of a little series to get your website clean and shiny, ready to welcome visitors from around the world. You will gain the knowledge and confidence to… Read More »Please, clean up your website!